A playful wayfinding system that makes extensive use of the client’s own products, to deliver a unique working environment for Reece The Works’.
2024
Wayfinding
Architect: Futurespace
Creative: Trout Creative Thinking
Client: Reece Plumbing
The development of an integrated wayfinding system for Australia’s largest plumbing and bathroom supplies, in collaboration with interior designers Future Space.
The wayfinding system for the 7 floor / 8,000m2 head quarters located in Melbourne’s inner east, delivers a consistent tone of voice, weaving together the elements of culture, history and brand.
Much more than a product showroom, 'The Works’ integrates innovation spaces with public access areas, offices and broadcast quality recording facilities, including a state of the art film studio. The wayfinding system integrates with the interior design vision, making playful use of plumbing materials, products and themes, to deliver a modular, cost effective wayfinding system delivering on the goal of connecting employees, customers and leaders within a single environment.